The Hinrichsen Foundation is a charity devoted to the promotion of new music. Their grants help to support the continuous growth of contemporary artists and music. The previous Hinrichsen Foundation brand was outdated and not reflective of their work and their ethos.
We first worked closely with Hinrichsen Foundation to establish the right visual identity for the brand, and ultimately created a new logo, corporate identity and brand guidelines. This gave us a solid foundation to design and construct the website.
We feel that our image has been updated and it has certainly generated a lot of interest, demonstrated by the increased number of applications we have received since we went live.Lesley Adamson, Hinrichsen Foundation Administrator